Every year the tire rush sneaks up on you. Here's how Nolavi works through it, the same way a good mechanic works on a car: find the concern, the cause, the correction, then verify the fix.
Last year Nate started winter tire ads on December 1 and sold fewer tires than the year before.
Nolavi looked at search data near the shop. Winter tire searches jumped the first week of November, a month before his ads started.
We set the campaign to start November 1 this year, with a budget sized to last year's searches.
Tire sales in November were up about 8 sets over last year, and Nolavi will remind him on October 25 next year.
How we work. We make changes like this for shops all the time, using each shop's own data. The numbers shown are examples.
Auto repair shop marketing. Nolavi runs your ads, pages and posts, and follows every job from the ad to the bank. See how it works
In most places, the first cold week. Your own area's search data shows the exact week.
From the first search jump until searches fall back, usually five to seven weeks.
Open the demo and find this kind of problem in a minute. Or book your 14 day free trial: it starts with a quick call, and we set it all up and fit it to your shop.
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